Interview with Ales Tichopad, General Director, CEEROR
Mr. Tichopad, can you please begin by introducing yourself and your company to our readers? My background is in bio-statistics. I am a biologist by education, and in the beginning…

Reckitt Benckiser is a producer of health, hygiene and home products. One of the fastest growing companies driving consumer health forward through innovation.
Who we are
We’re 37,000 entrepreneurs, all inspired by a vision of a world where people are healthier and live better. At the heart of our rapidly growing consumer health business is a passionate desire to help people feel better. We invest in research and development to find new ways for people to look after themselves, their families and homes.
Why we’re here
We believe there’s a better way to do business – we like to call it ‘betterbusiness’. Socially, environmentally and financially, we act responsibly and sustainably. We believe passionately in doing things the right way, and we believe the better way helps us deliver high quality products that touch consumers each and every day. Health is no longer just the absence of illness, it’s being able to lead a fitter and happier life. Our responsibility is to help people achieve this, while making the right kind of social and environmental impact. That’s what we call betterbusiness.
How we help
Life is changing, getting faster and more demanding. We provide solutions that help people deal with these new challenges. This is why we’re one of the fastest growing companies in one of the fastest growing markets – we drive consumer health forward through innovation.
In fact, we’ve redefined the consumer health market by combining our in-depth consumer knowledge with the speed of decision making we’ve gained in FMCG. Our culture of entrepreneurship puts ideas ahead of hierarchy, so we get the best ideas developed rapidly. This is why our brands are market leaders in most categories.
Contact
Reckitt Benckiser (Czech Republic), spol. s r.o.
Vinohradská 2828/151, 13000, Praha, Žižkov
phone : +420 227 110 111
email : cz@rb.com
website www.rb.com
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